Meet our friends: PARK Social Soccer Co.
When I ran the shop, I was always on the lookout for amazing toy brands that ticked the boxes of being beautifully designed, ethically made and built to last. Sometimes, though, I’d stumble across a brand that went above and beyond. PARK Social Soccer Co. is one of those brands.
read more
ToyDrop on Tour: Ekies Resort, Halkidiki
A long-overdue account of our very first holiday as a family of four, complete with early Rudi snaps and toilet humour. Don’t read if you’ve just booked somewhere else.
read more
Let’s Explore: Bath
Bath has a very special place in my heart. My grandparents lived fairly close so I grew up exploring the city as a child before I realised what amazing history and architectural beauty it has. At just a couple of hours (by train) from London, it’s a perfect weekend escape if you’re after green space, beautiful views and a slice of Roman history.
read more
A Little List with James Whitaker
James is my brother-in-law and founder of East London’s architectural practice, Whitaker Studio. He’s also the proud Dad of my two awesome nephews, Jack and Wilf. They live in Walthamstow with wife and Mum, Em, and two rescue cats, Scout and Alfie.
read more
Bringing Montessori home with The Montessori Studio
If you’ve got young kids, you probably know a thing or two about Montessori education. Even mainstream schools are weaving it into their classrooms these days. But if you’re anything like us at ToyDrop Towers, you might need a hand when it comes to bringing this brilliant philosophy home…
read more
Learning to play, the autistic way
Charlotte Adorjan’s six-year-old son Woody has high-functioning autism/Aspergers Syndrome and while she explores the best ways to play with her “brilliantly bonkers” babe, she’s learning a hell of a lot more along the way.
read more
Bablands guide to the summer holidays
There’s no avoiding it, guys. School’s officially out next week. So whether you’ve got six weeks of perfectly mapped out adventures or are more inclined to just wing it each day, here’s the only guide you’re going to need in London with our friends at Bablands.
read more
Let’s Explore: Reading
Reading is just 30 minutes from Paddington and perfect for a little day trip if you’re keen to get out of the capital. Sitting at the end of the new Crossrail line, the prospects for commuters are looking pretty sweet too so if you’re thinking of moving out, here are some reasons why to consider Reading…
read more
A Little List with Jade Rathore
We catch up with Jade, co-founder of the street food phenomenon Phung Kay Vegan and discover the family essentials her and her three-year-old, Phoenix, couldn’t live without.
read more
Meet Mama ToyDrop
Anna Whitaker is the London-based mum of two behind ToyDrop. She launched the site after her original store (selling beautiful, ethical toys) closed down in early 2019. Horrified by the amount of flimsy, flashing plastic that went hand-in-hand with babies, her first mission was to find a stylish and sustainable alternative to their toys. Today this ethos takes a more holistic approach as she learns the ropes of green parenting and teaches her boys (Arlo and Rudi) to tread as gently as possible in this big wild world.
Copywriter by trade, she also works part-time for one of London’s leading advertising agencies, running ToyDrop as a passion project out of the loft in her Walthamstow terrace.
Meet Mama ToyDrop
Anna Whitaker is the London-based mum of two behind ToyDrop. She launched the site after her original store (selling beautiful, ethical toys) closed down in early 2019. Horrified by the amount of flimsy, flashing plastic that went hand-in-hand with babies, her first mission was to find a stylish and sustainable alternative to their toys. Today this ethos takes a more holistic approach as she learns the ropes of green parenting and teaches her boys (Arlo and Rudi) to tread as gently as possible in this big wild world.
Copywriter by trade, she also writes part-time for one of London’s leading advertising agencies, running ToyDrop as a passion project out of the loft in her Walthamstow terrace.
What we’re all about
Raising awesome humans
The very foundations of our existence. ToyDrop was born out of a personal parenting strategy to shape kind, happy, socially-conscious kiddos. It’s a work in progress that keeps an open mind and a caring heart. It embraces imperfection on the regular and is the basis of everything we do here.
Inspiring a lifetime of curiosity
It’s a cliché but there’s a big old world out there just waiting to be explored. From physical places to fresh ideas, endless lessons to innovations, our challenge is to soak it all up and share each discovery with a positive, progressive approach that’s relevant to the modern family.
Curating a beautiful childhood
It might sound superficial but ToyDrop has always prioritised style. We believe that simple, thoughtful design makes the world a better place and we want our children to grow up with the same ethos. It’s why we only share products, places and lifestyles that match our playful vibe and commitment to conscious consumption.